Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "The team at Inside Information is great to work with! Everyone at Inside Information is professional and very responsive, and will always help you come up with solutions to meet your marketing and communications needs. We highly recommend Inside Information to help your business retain and attract customers and members!"
    GM
    Gene McCoy
    Marketing & Communications Coordinator, Co-Mo Connect

  • "The Perfect Partner for Electric Cooperatives. I cannot say enough good things about the team at Inside Information. In an industry as unique as ours, it is rare to find a partner who truly understands the heart and soul of the electric cooperative community. They are far more than just a vendor; they are a compassionate extension of our own family. Their competence is unmatched; whether it’s deep-dive data analytics, member satisfaction research, or strategic communication, they really know their stuff. But what truly sets them apart is how much they care. You can tell that their mission is aligned with ours: to serve members better. They approach every project not just with professional expertise, but with a genuine desire to help us succeed. If you are looking for a team that combines high-level technical skill with a caring, human touch, Inside Information is it. They make the complex world of data and engagement feel personal and manageable. Highly recommended for any co-op looking to elevate their member service."
    MC
    Mark Cook
    Broadband Manager, Cumberland Electric Membership Corporation

  • "Arkansas Valley Electric Cooperative has truly enjoyed working with Inside Information, and we value the partnership we’ve built with their team. From the very beginning, they’ve been easy to work with, responsive, and genuinely invested in helping us communicate better with both our members and our employees."
    BF
    Brandon Fisher
    Director of Technology and Communications, Arkansas Valley Electric Cooperative Corp.

  • "Coast Electric has had a great experience working with the Inside Information team on our new member email series. It has given us a tool to communicate important information to new members throughout their first year of service without having to constantly keep up with the databases, timing of emails, etc. The email series not only provides information members need - billing information, outage reporting, etc. - it gives us the opportunity to educate members about the cooperative difference. Once we set up the systems with Inside Information to get the data they needed, it has been an easy process for us. We highly recommend working with Keith and his team!"
    AL
    April Lollar
    Director of Communications, Coast Electric & CoastConnect

  • "I've had the privilege of working with Inside Information, Inc. for several years. Their survey tools, insight and support have been very helpful to us as we work to continually improve communication and service for the members we serve."
    JM
    Jennifer Meason
    CEO, Cotton Electric Cooperative

  • "Inside Information truly feels like having another employee in my one-person department. They have saved my bacon more than once (this year in particular) by helping clean up mailing lists for time-sensitive projects, ensuring deadlines were met. I sincerely appreciate the services they provide to my co-op (and me) and highly recommend that others explore how Inside Information can support their organization. Their partnership is an invaluable tool that I utilize frequently to assist with communicating important information to targeted audiences within our co-op membership and with keeping a fingertip on member perceptions and satisfaction with the co-op. This information assists me when creating publication calendars, communications campaigns and when making decisions about where to place and purchase advertising. I couldn't be happier with this partnership."
    CC
    Candace Croft
    Communications & PR Coordinator, West Florida Electric Cooperative Association

  • "Whenever we are asked about how our co-op is able to successfully pull off our fiber internet marketing efforts, I always attribute it back to Inside Information. Their team is so helpful and has created with us a seamless process that allows us to continuously accomplish our goals. We absolutely would recommend working with them!"
    KT
    Kacey Thelen
    Marketing Manager, HomeWorks Tri-County Electric Cooperative, Inc.

  • "Shenandoah Valley Electric Cooperative has worked with Inside Information for a number of years. They provide a quality service with clear and consistent communication to their customers. We appreciate everything they do to help us better understand and better serve our members!"
    MS
    Morgan Slaven
    Director of External Affairs & Communication, Shenandoah Valley Electric Cooperative, Inc.