Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "The Perfect Partner for Electric Cooperatives. I cannot say enough good things about the team at Inside Information. In an industry as unique as ours, it is rare to find a partner who truly understands the heart and soul of the electric cooperative community. They are far more than just a vendor; they are a compassionate extension of our own family. Their competence is unmatched; whether it’s deep-dive data analytics, member satisfaction research, or strategic communication, they really know their stuff. But what truly sets them apart is how much they care. You can tell that their mission is aligned with ours: to serve members better. They approach every project not just with professional expertise, but with a genuine desire to help us succeed. If you are looking for a team that combines high-level technical skill with a caring, human touch, Inside Information is it. They make the complex world of data and engagement feel personal and manageable. Highly recommended for any co-op looking to elevate their member service."
    MC
    Mark Cook
    Broadband Manager, Cumberland Electric Membership Corporation

  • "We have used Inside Information for over 15 years. They do monthly surveys for us and they provide prompt and accurate results. They are our survey experts and also help with our marketing objectives. Let them help you! They provide a valuable service."
    ML
    Marty Lasure
    VP of Communications and Member Services, Bartholomew County REMC

  • "I am incredibly thankful for the fruitful relationship we have with Inside Information at Canoochee EMC. We entered into this partnership with certain goals in mind, but had no true concept of how invaluable their services would end up being. Their team stays on top of our needs, providing the best service, even making the perfect suggestions. Inside Information has truly become a vital part of both communication planning and implementation. I look forward to working with them well into the future."
    JS
    Joe Sikes
    Communication Specialist, Canoochee EMC

  • "I have had the opportunity to work with the team at Inside Information on multiple projects over the years, and they have consistently been professional, responsive, and a pleasure to work with. Our electric cooperative has maintained an ongoing business relationship with Inside Information for several years, and due to their exceptional customer service and quality of work, we fully intend to continue that partnership for the foreseeable future. The team at Inside Information brings valuable ideas to the table and works collaboratively to help engage and inform our membership. From marketing campaigns and communication outreach to data analytics, they provide a strategic, well-rounded approach. Their staff has become more than a vendor; they are a seamless extension of our own team, providing dependable support across many aspects of our day-to-day operations. Inside Information is a trusted partner. I highly recommend them to any cooperative seeking a knowledgeable, proactive, and reliable communications partner."
    JM
    Jennifer Mabry
    Executive Assistant-Office of the President/CEO, Rich Mountain Electric Cooperative, Inc.

  • "Inside Information has been great at helping us create points of member contact we were not able to do on our own. Then, we are able to analyze the data received from our members in a dashboard format to make informed decisions for our business and the improvements needed in serving our members. Most importantly, Inside Information offers a supportive partnership always willing to assist with the next project or be flexible enough to make changes to current projects."
    KT
    Kristen Thorne
    Director of Member Services, Southern Pine Electric

  • "Inside Information has been great to work with since starting my position in marketing about two years ago. The team is always quick to respond, has creative ideas, and has pre-existing knowledge of the electrical cooperative world."
    SE
    Sabrina Estridge
    Marketing and Communications Specialist, Ouachita Electric Cooperative

  • "Inside Information truly feels like having another employee in my one-person department. They have saved my bacon more than once (this year in particular) by helping clean up mailing lists for time-sensitive projects, ensuring deadlines were met. I sincerely appreciate the services they provide to my co-op (and me) and highly recommend that others explore how Inside Information can support their organization. Their partnership is an invaluable tool that I utilize frequently to assist with communicating important information to targeted audiences within our co-op membership and with keeping a fingertip on member perceptions and satisfaction with the co-op. This information assists me when creating publication calendars, communications campaigns and when making decisions about where to place and purchase advertising. I couldn't be happier with this partnership."
    CC
    Candace Croft
    Communications & PR Coordinator, West Florida Electric Cooperative Association

  • "We had a wonderful experience working with Inside Information. Their customer service was excellent, and their team was professional, responsive and helpful throughout our reader survey process. Professional service delivery from start to finish. We look forward to working with them again."
    JCC
    Jennifer Christman Cia
    Arkansas Living Editor, Arkansas Electric Cooperative Corp.