Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "We have had an excellent experience working with Inside Information on our survey projects. Their team is highly accommodating and consistently creative in developing effective, thoughtful survey solutions tailored to our needs. They are extremely responsive, professional, and reliable, delivering A-one work every time. Beyond the quality of their work, they are simply fun to work with—bringing a collaborative, positive energy that makes even complex projects run smoothly. We consider them a valued partner and would highly recommend them to any organization seeking high-quality survey and market research expertise."
    EP
    Erin Puryear
    Mgr., Member Services & Energy Innovation, Old Dominion Electric Cooperative

  • "I've had the privilege of working with Inside Information, Inc. for several years. Their survey tools, insight and support have been very helpful to us as we work to continually improve communication and service for the members we serve."
    JM
    Jennifer Meason
    CEO, Cotton Electric Cooperative

  • "Inside Information has been great at helping us create points of member contact we were not able to do on our own. Then, we are able to analyze the data received from our members in a dashboard format to make informed decisions for our business and the improvements needed in serving our members. Most importantly, Inside Information offers a supportive partnership always willing to assist with the next project or be flexible enough to make changes to current projects."
    KT
    Kristen Thorne
    Director of Member Services, Southern Pine Electric

  • "The team at Inside Information is great to work with! Everyone at Inside Information is professional and very responsive, and will always help you come up with solutions to meet your marketing and communications needs. We highly recommend Inside Information to help your business retain and attract customers and members!"
    GM
    Gene McCoy
    Marketing & Communications Coordinator, Co-Mo Connect

  • "We've used Inside Information for many years to conduct our member satisfaction survey, and they've always done outstanding work. In the past several years we partnered with Inside Info on all of our digital marketing and communications campaigns as well as internal surveys. Their entire team is great to work with. I know that our team benefits tremendously from their support, which means our members benefit as well."
    BL
    Brian Lacy
    Manager of Communications & External Affairs, Cullman Electric Cooperative

  • "Great company for marketing tools, publications and satisfaction surveys! Their work history with electric cooperatives gives them a proven knowledge base to assist others. We have worked with them on journey mapping projects, improving satisfaction scores and a long list of marketing projects."
    AM
    April McDonald
    Director of Member Services, Great Lakes Energy

  • "Working with Inside Information has been a breath of fresh air for us at the statewide, and has opened up so many new doors for our co-ops in how they communicate with members. After one year of partnership with Inside Information, we’ve welcomed 18 co-ops onto the system and are thrilled by their results, thanks in large part to the level and quality of service we’ve received from the Inside Information team."
    SM
    Shelby Moore
    Communications Manager, Ohio Electric Cooperatives

  • "Inside Information truly feels like having another employee in my one-person department. They have saved my bacon more than once (this year in particular) by helping clean up mailing lists for time-sensitive projects, ensuring deadlines were met. I sincerely appreciate the services they provide to my co-op (and me) and highly recommend that others explore how Inside Information can support their organization. Their partnership is an invaluable tool that I utilize frequently to assist with communicating important information to targeted audiences within our co-op membership and with keeping a fingertip on member perceptions and satisfaction with the co-op. This information assists me when creating publication calendars, communications campaigns and when making decisions about where to place and purchase advertising. I couldn't be happier with this partnership."
    CC
    Candace Croft
    Communications & PR Coordinator, West Florida Electric Cooperative Association