Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "I have worked with Inside Information now for over five years, and to say that they are AMAZING would be an understatement! They are quick to respond to requests and offer creative solutions to whatever we throw at them. They quickly became more than just a vendor or business partner; they became like friends and family. I wouldn't be able to do what I do without their team and expertise!"
    AM
    Allyson Miller
    Executive Assistant / Human Resources, Grundy County REC

  • "The team at Inside Information are very professional, responsive, and are great to work with! From marketing campaigns, to communication outreach, to data analytics, they provide a strategic approach to retain and attract membership. They are truly an extension to our marketing department and a great partner. I highly recommend them!"
    DB
    Derek Bradt
    Broadband Marketing & Sales Administrator, JCE CO-OP

  • "Inside Information has been great to work with since starting my position in marketing about two years ago. The team is always quick to respond, has creative ideas, and has pre-existing knowledge of the electrical cooperative world."
    SE
    Sabrina Estridge
    Marketing and Communications Specialist, Ouachita Electric Cooperative

  • "I've been a client of Inside Information for several years. They provide top notch customer service and the data and insights they provide have been very beneficial as we have worked to develop areas we need to communicate more effectively with our members. I'd highly recommend them to anyone considering."
    CP
    Chellie Phillips
    VP of Communications and Public Relations, Coweta-Fayette EMC

  • "We have had an excellent experience working with Inside Information on our survey projects. Their team is highly accommodating and consistently creative in developing effective, thoughtful survey solutions tailored to our needs. They are extremely responsive, professional, and reliable, delivering A-one work every time. Beyond the quality of their work, they are simply fun to work with—bringing a collaborative, positive energy that makes even complex projects run smoothly. We consider them a valued partner and would highly recommend them to any organization seeking high-quality survey and market research expertise."
    EP
    Erin Puryear
    Mgr., Member Services & Energy Innovation, Old Dominion Electric Cooperative

  • "Inside Information has been great at helping us create points of member contact we were not able to do on our own. Then, we are able to analyze the data received from our members in a dashboard format to make informed decisions for our business and the improvements needed in serving our members. Most importantly, Inside Information offers a supportive partnership always willing to assist with the next project or be flexible enough to make changes to current projects."
    KT
    Kristen Thorne
    Director of Member Services, Southern Pine Electric

  • "We’ve had an excellent experience working with Inside Information as a trusted partner for South Central Arkansas Electric Cooperative. What stands out most is their deep cooperative-centric approach— they truly understand that while electric co-ops share a common mission to serve members, each co-op is unique and deserves individualized solutions. Inside Information is much more than a communications firm. They provide a wide range of customized solutions that help us better understand and serve our members, including member and employee surveys, member satisfaction research, analytics, targeted communications, and engagement tools tailored to our needs and goals. Their team acts like a seamless extension of our own staff — always responsive, thoughtful, and ready with smart, data-driven ideas that help us connect more meaningfully with our members and employees alike. They help us dig into the WHY behind the data and build strategies that actually move the needle, not just check a box. If your cooperative wants a partner that brings both strategic insight and a personal touch, I highly recommend Inside Information."
    CW
    Colby Wells
    CEO, South Central Arkansas Electric Cooperative

  • "The Perfect Partner for Electric Cooperatives. I cannot say enough good things about the team at Inside Information. In an industry as unique as ours, it is rare to find a partner who truly understands the heart and soul of the electric cooperative community. They are far more than just a vendor; they are a compassionate extension of our own family. Their competence is unmatched; whether it’s deep-dive data analytics, member satisfaction research, or strategic communication, they really know their stuff. But what truly sets them apart is how much they care. You can tell that their mission is aligned with ours: to serve members better. They approach every project not just with professional expertise, but with a genuine desire to help us succeed. If you are looking for a team that combines high-level technical skill with a caring, human touch, Inside Information is it. They make the complex world of data and engagement feel personal and manageable. Highly recommended for any co-op looking to elevate their member service."
    MC
    Mark Cook
    Broadband Manager, Cumberland Electric Membership Corporation